Lead Mining for Modern and Search Engine Marketing

2009-04-29T06:40:00.000-07:00

Don't forget during these challenging times to focus on what works and some top engaging tools: Most consumers prefer to receive new product information and coupons in their mailbox even the younger crowds, postcards work well because people keep the ones they have interest in for future consideration or as notes that are easy to post and take advantage of the sunnier nicer weather days this year because we know everyone is in a better more optimistic mood then! Human nature is powerful so balance that with relevant timely earth friendly considerate messages that tout your benefits!

2009-02-06T06:21:00.000-08:00

The Debbie's have turned Rev Up Now into a marketing entry door to their independent firms, check them out at http://www.NewhouseStrategicMarketing.com and http://www.CreativeWebsiteMarketing.com pick the marketing service you need and bring in the leads!

2009-01-06T08:39:00.000-08:00

Happy New Year, time to hang on tight and kick butt in marketing.

For those of you that have been tracking where your leads come from during fast times you just might be ahead if you can keep tapping into those proven paths and expand upon them. Those that haven't been tracking can start with their existing base for referrals and expand with past and current customers.

Take advantage of this tighter economy to scrutinize what you are doing in marketing and how it performs, research new techniques and test drive them since you may be able to take some time to implement these yourself directly so when the economy picks up you will have new marketing tools ready to go and be better organized in your promotional efforts with evaluations.

Make sure you can validate why your services or product fit the audience today, several marketing messages must be adjusted during tighter times and reductions need to be found. For example with my marketing services I can coach more and provide the critical points while the clients can take on more of the administrative/management portion of the work to save funds, we can evaluate suppliers, materials, and rank marketing efforts by results with our extensive experience to assist customers with choosing what will work best for them. The key is not to let experts go, but to really tap into their area of expertise and stay focused.

2008-09-25T08:42:00.000-07:00

Authors & Marketing Professionals included in the new Guerrilla Marketing On The Front Lines Book are: Mark Victor Hansen, Jay Conrad Levinson-Father of Guerrilla Marketing, Mitch Meyerson-Founder of Guerrilla Marketing Coaching, David Wood, Alex Mandossian, C.J. Hayden, Mary Eule Scarborough, William Reed, David L. Hancock, Lorrie Morgan-Ferraro, Jenny Hambry, Grant Hicks, Al Lautenslager, Craig Valentine, Rick Frishman, Kip Gienau, Martin Wales, Richard D. Bailey, Amy J. Belanger, Debbi Bifulco, Michael Port, James Dillehay, Blain Oelkers, Roger C. Parker, Leslie Hamp, John Williamson, Debbie Newhouse, Sheldon Snodgrass, Monroe Mann, Bea Fields, Todd Beeler, David A. Scarborough, Travis Greenlee, Bob Baker, Dearl Miller, and Matt Bacak.

2008-09-25T08:38:00.000-07:00

It's official the new Guerrilla Marketing On The Front Lines Book is #1 Amazon.com Bestseller in the Entrepreneurship Category! Several are finding new marketing tactics and inspiration for their businessses, so you might want to check it out!

2008-09-24T09:01:00.000-07:00

"How To Get More Customers While Spending Less Money"

ARE YOU CONCERNED ABOUT THE ECONOMY?

Are you finding that acquiring new customers and making sales
harder than one year ago?

If you feel this way you are not alone. Millions of small business owners
around the globe are in the same situation

Not sure what to do?... The good news is we have the answer.

Guerrilla Marketing, the best selling marketing series in history
has just released the ultimate collection of Guerrilla Marketing
tactics and strategies ever in its newest book--

Guerrilla Marketing On The Front Lines: 35 World Class Strategies
To Send Your Profits Soaring

Mark Victor Hansen Author of Chicken Soup For The Soul says in
the foreward...

"Guerrilla Marketing On The Front Lines is a collection of stories
about how the men and women in the trenches are out there making
their way and being successful through hard effort and sheer intention…
This book will not only give you some of the essential strategies you need
to build your business, it will inspire you to take a quantum leap forward.”

But it gets even better...

If you purchase this book on Amazon TODAY you will get a free VIP pass
to a very special 90 minute tele-seminar called

"The 20 Most Profit-Producing Guerrilla Marketing Strategies"
presented by The Father of Guerrilla Marketing Jay Conrad Levinson and
19 World Class Guerrilla Marketing Coaches!

To Get Your Book and VIP pass for only 13.57 just click here

--> http://www.gmarketingfrontlines.com

So take take 2 minutes click on the link where you can purchase your book directly from Amazon
and get your VIP pass instantly to this amazing 90 minute tele-seminar!

--> http://www.gmarketingfrontlines.com

See you there!
Debbie Newhouse Chapter 25

2008-08-14T05:14:00.001-07:00

New Guerrilla Marketing Book, Guerrilla Marketing On The Front Lines: 35 World Class Marketing Coaches Reveal Their Inside Secrets To Send Your Profits Soaring is Now Available at Amazon.com and Barnes & Noble.

This newly released book contains lots of concrete facts, information and inspiration to help you look at your business differently, and to lift your spirits if you are struggling in the current economy.

These coaches each zero in on their challenges and how they overcame obstacles to become the World Class Guerrilla Marketing Coaches around the world today.

Mitch Meyerson and Jay Conrad Levinson deliver their professional words of wisdom with zest and vigor!

An important note is that these authors did not pay to be in this book, they were selected by Jay and Mitch by submitting stellar chapter proposals in mid 2006. What a great way to express the influence Guerrilla Marketing has had on working professionals and how it still works today.

Thanks Jay Levinson-you started it all!

2008-07-21T11:19:00.000-07:00

Interesting article in "Promo Magazine by Peter Meyers" today regarding how the young prefer mail, yes they said direct mail not email for information. They defined young from 18-34 years old and listed privacy for the main reason.

The other surprise was that this age group preferred direct mail more strongly than the other groups surveyed.

This group could be tired since they have been using the Internet and email longer than most, which could explain for their strong preference to receive product/service information via direct mail instead.

What I took away was to review how customers want to receive information, it might surprise you and to keep checking since it could change.

The other articles I have read recently are also warning us to be careful with phone text messages- I agree since it feels like the old days of receiving promotional faxes at your expense (your paper, ink, etc.).

Courtesy is still in style!

2008-05-23T08:59:00.000-07:00

Guerrilla Marketing on The Front Lines Book is now scheduled to be released in August of 2008 rather than May 2008, however it's already available at amazon.com for orders.

This is a book written by several Guerrilla Marketing Coaches, chapter 25 is yours truly, Debbie Newhouse of Rev Up Now, LLC and Newhouse Strategic Marketing, Inc. Jay Conrad Levinson the father of Guerrilla Marketing and Mitch Meyerson, founder of the Guerrilla Marketing Coach Certification program both bring their years of experience and success to this book for great inspiration in marketing.

The chapters are case studies with examples of Guerrilla Marketing tactics being used in non-profit and for profit businesses on the Internet and off of the Internet. Small and large businesses will benefit from the energy and creative juices that run throughout the book based upon today's business world.

2008-04-03T10:39:00.001-07:00

So how many are embracing the green movement deeper by using recycled paper for literature or no paper and just posting information on web sites?

Are we seeing the increase in natural inks like we did in early 90's?

Just looking for a gauge since I am now located in KY rather than on the West Coast.

2007-09-24T08:39:00.000-07:00

Curious How To Establish A Web Site's Value?

For starters, you can use this excellent tool, http://www.dnscoop.com.

Simply enter the domain address and you get a nice laundry list of key information from various source, in just one click such as; Domain age, IP Information, PageRank Value (if it's real or fake), Alexa Ranking, BackLinks, Domain List on same Server and a Text Link Ads Value.

I just stumbled upon this tool while searching online one day, it saves time and gives a great start point if you are considering the purchase of a web site to assist with search engine marketing, Internet marketing objectives or to establish a link value for web site monitizing.

I would love to hear about other web site tools that assist with determing a value for a website.

2006-12-13T06:37:00.000-08:00

Rev Up Now thanks all of their clients and seminar attendees for a wonderful 2006! We look forward to 2007 and the new challenges of the ever changing world of serving customers and finding them with you.

Remember Great Customer Service is one of the best relationship building tools you have as a company, work it because several are forgetting about it. Solid service to customers takes effort and isn't as much fun as some advertising and marketing gigs, however it's the real stuff and customers reward it.

2006-09-20T18:13:00.000-07:00

Lead Mining

So where did your most unusual great lead come from?

2006-09-20T18:08:00.000-07:00

What was the most unusual place/person that a great lead came from for your business?

2006-08-24T09:45:00.000-07:00

Debbie Newhouse, Managing Partner of Creative Marketing, Rev Up Now, LLC
Certified Guerrilla Marketing Coach™

Debbie Hill, Managing Partner of Web Marketing, Rev Up Now, LLC
SEO Expert achieving hundreds of Top 10 Google Rankings™

2006-08-24T09:17:00.000-07:00

Lead Mining is what we coach our clients to do, to grab new potential leads in places where competitors aren't hanging around. This requires a good understanding of the target client profile and creative brainstorming from experienced business professionals.

Rev Up Now, llc has been successful in delivering creative marketing programs that grab the attention of target customers and closing the loop with killer call to action methods. Debbie Newhouse, Managing Partner of Creative Marketing, will be featured in an upcoming International Guerrilla Marketing book, where unique examples of creative marketing approaches had sales leads pouring in and best of all, they were the hot "qualified" leads the client wanted.

Key questions to answer when planning and brainstorming new marketing programs that will increase qualified leads are:

Can you compete directly with main competitors in terms of resources?
Where do the target clients spend time?
Where can you reach your target audience with the least amount of clutter and direct competitors?

Once you have the answers to these questions, you can start to plan your best method of attack. Stay tuned for part 2 for more methods of Lead Mining.

The Debbie's - from Rev Up Now, llc